As I recently toured Niagara, I frequently was asked how things were going with the free “Uncork Ontario” iPhone app. Given that it has been about a year since I launched the first (albeit a little buggy) release, I figured it was worth looking at the data. Here are the highlights:
- Nearly 1300 downloads of the app
- Averaging 120 invocations per week
- Busiest July-September
- In spite of people saying old media is dead, the largest addition of users came after the article on the app ran in the Ottawa Citizen
- The second highest day of usage was Tuesday April 3, 2012 and I have no idea why! 🙂
I get asked a lot about support for Android and Blackberry versions. Blackberry has (and will be) a real development challenge for free apps due to the current development complexity. I’d like to do an Android version next but need to first figure out a revenue stream to pay for that development.
I am planning on releasing a new iPhone app to cover an up and coming wine region in another part of Canada. Stay tuned.
Happy touring!