Author Archives: mcshawn

Seriously Cool Indian Food Pairing

Posted on July 15, 2013 by mcshawn

The i4c2013 (International Cool Climate Chardonnay Celebration, 2013 Edition) countdown is on, with events kicking off this Friday, July 19th and continuing through the weekend. I audaciously declared that this should indeed be #ChardWeek on Twitter, making a play on … Continue reading →

Posted in Experience, Food, Tasting, Tasting Event | Tagged , , , , , | 1 Comment

“I don’t get Social Media”

Posted on July 6, 2013 by mcshawn

I hear this a lot. From friends, general acquaintances, and business owners. Linked to this is the question that always comes up – “What’s the ROI of social media?”. I like to point them to Gary Vaynerchuk’s “What’s the ROI … Continue reading →

Posted in Artisan, Business, Experience, Social Media | Tagged , , , | 3 Comments